70s Makeup Eyes: Iconic Looks & Tutorials

70s makeup eyes

makeupeyesiconiclookstutorials">70s Makeup Eyes: Iconic Looks & Tutorials

The 1970s was a decade of bold fashion and experimentation, and makeup followed suit. From disco glam to bohemian chic, 70s eye makeup was all about expressing individuality and embracing color. Whether you're a makeup enthusiast looking to explore the era's iconic looks or simply curious about the trends that shaped beauty history, this comprehensive guide will take you on a journey through the world of 70s makeup eyes.

The 70s Makeup Revolution: A Shift in Style

The 1970s witnessed a significant shift in makeup trends. The heavy, sculpted look of the 60s gave way to a more natural and expressive approach. This era celebrated individuality and encouraged women to experiment with color and textures.

Key influences included:

• The rise of disco: Glittery eyeshadows, bold eyeliner, and dramatic lashes defined the disco era, creating a look that mirrored the vibrant and energetic nightlife.

• The hippie movement: Natural beauty and earthy tones were embraced by the hippie movement, leading to the popularity of brown eyeshadows, mascara, and subtle eyeliner.

• The emergence of new technologies: Innovation in makeup tools and techniques, like the invention of the mascara wand and the development of new eyeshadow formulas, allowed for greater creativity and versatility.

Iconic 70s Eye Makeup Looks

The 70s offered a diverse range of looks, each embodying a different aspect of the decade's energy. Here are some of the most iconic styles:

1. The Disco Queen

• Key features: Bold, graphic eyeliner with a wing, shimmering eyeshadow, and dramatic false lashes.

• Inspiration: Think Donna Summer, ABBA, and the glamorous disco era. This look aimed to make a statement, drawing attention to the eyes with its bold and colorful elements.

• Tutorial:

  • Base: Apply a neutral eyeshadow to the entire lid.
  • Liner: Use a liquid or gel eyeliner to create a thick, dramatic line along the upper lash line, extending it out to form a wing.
  • Shadow: Choose a shimmering eyeshadow in a complementary color to the eyeliner, like gold with black or purple with brown. Apply it to the center of the lid, blending it outwards.
  • Lashes: Apply a generous coat of mascara to both upper and lower lashes, and consider adding false lashes for a more dramatic effect.

  [Image of a 70s disco makeup look]

2. The Hippie Chic

• Key features: Soft, natural eyeshadow, neutral eyeliner, and long, defined lashes.

• Inspiration: Think Janis Joplin, Joni Mitchell, and the free-spirited hippie movement. This look aimed to enhance natural beauty with minimal makeup, focusing on creating a fresh and youthful look.

• Tutorial:

  • Base: Apply a light, matte eyeshadow in a neutral shade like brown or beige to the entire lid.
  • Liner: Use a brown or black pencil liner to lightly define the upper lash line, smudging it out for a softer look.
  • Lashes: Apply a couple of coats of mascara to both upper and lower lashes, aiming for a defined but natural look.

  [Image of a 70s hippie makeup look]

3. The Glam Rock Look

• Key features: Heavy eye shadow, metallic eyeliner, and dramatic lashes.

• Inspiration: Think David Bowie, T. Rex, and the glam rock scene. This look embraced boldness and theatricality, often featuring contrasting colors and textures.

• Tutorial:

  • Base: Apply a base color in a neutral shade like brown or grey to the entire lid.
  • Liner: Use a metallic eyeliner in a bold color like silver, gold, or blue to create a thick line along the upper lash line.
  • Shadow: Choose a coordinating eyeshadow in a contrasting color, like black with silver or purple with gold. Apply it to the crease and blend it outwards.
  • Lashes: Apply a generous coat of mascara to both upper and lower lashes, and consider adding false lashes for a more dramatic effect.

  [Image of a 70s glam rock makeup look]

4. The Smokey Eye

• Key features: Soft, smudged eyeliner, blended eyeshadow, and defined lashes.

• Inspiration: Think the iconic smokey eye trends of the 70s. This look aimed to create a sultry, alluring effect.

• Tutorial:

  • Base: Apply a neutral eyeshadow to the entire lid.
  • Liner: Use a black or brown pencil liner to line the upper lash line, smudging it out with a brush or Q-tip.
  • Shadow: Choose a dark eyeshadow in a similar shade to the liner, like black, brown, or grey. Apply it to the crease and blend it outwards, creating a soft, smoky gradient.
  • Lashes: Apply a couple of coats of mascara to both upper and lower lashes, aiming for a defined and voluminous look.

  [Image of a 70s smokey eye makeup look]

70s Makeup Must-Haves

• Eyeshadow Palette: A versatile palette containing both neutral and bold shades is key for creating various 70s looks. Look for warm browns, golds, and oranges for a hippie or disco vibe.
• Liquid Eyeliner: A precise liquid eyeliner is essential for creating the iconic winged eyeliner. Look for black or brown options, depending on your desired look.
• Pencil Eyeliner: A soft pencil liner allows for easy smudging and blending for creating smoky eyes. Use black or brown for a classic look, or experiment with bolder colors like blue or green.
• Mascara: A volumizing and lengthening mascara is a staple for achieving the 70s look. Look for mascaras that offer both volume and definition.
• False Lashes: Optional for a more dramatic look, false lashes add length and volume to the lashes. Choose a style that complements the overall look.

70s Eye Makeup Tips & Tricks

• Embrace Color: Don't be afraid to experiment with color. The 70s encouraged individuality, so feel free to play around with different shades and textures.
• Blend, Blend, Blend: Blending is key to achieving a smooth and natural look. Use a fluffy brush to blend eyeshadows and eyeliner for a seamless finish.
• Use a Light Hand: Remember, the 70s were all about a natural look, so avoid overdoing the makeup. Start with a light hand and build up gradually.
• Accessorize with Eyeliner or Mascara: Create a dramatic finish with bright-colored eyeliners or mascaras.
• Try a Flick or Wing: A dramatic flick or wing is a signature element of 70s makeup, adding a touch of glamour to any look.

FAQs

• What were the most popular eyeshadow colors in the 70s?
  • Browns, greens, oranges, and golds were popular choices for eyeshadow in the 70s.
• What was the 70s makeup look called that involved bold colors and thick eyeliner?
  • The 70s disco makeup look featured bold colors and thick eyeliner, creating a dramatic and glamorous effect.
• Is it okay to use glitter eyeshadow in a 70s eye makeup look?
  • Glitter eyeshadow was a popular choice in the 70s, especially for the disco look. Feel free to use glitter to add a touch of glam and sparkle!
• Was there a specific way to apply 70s eyeliner?
  • A popular 70s eyeliner technique involved creating a thick line along the upper lash line and extending it out to form a wing.
• What kind of lashes were popular in the 70s?
  • Long and defined lashes were popular in the 70s. Many women used mascaras to achieve this effect, while others opted for false lashes to create a more dramatic look.

Conclusion

The 70s makeup revolution was all about celebrating individualism and experimentation. Whether you're aiming for a bold disco look or a subtle hippie chic vibe, the 70s offer a wealth of eye-catching styles. By incorporating bold colors, graphic eyeliner, and dramatic lashes, you can recreate the iconic looks of the decade and add a touch of 70s flair to your modern makeup routine. Embrace the freedom, the vibrancy, and the bold spirit of the 70s, and let your eyes become a canvas for creativity.

Call to Action: Ready to dive into the world of 70s makeup? Try recreating your favorite look from this guide! Share your results with us on social media using the hashtag #70sEyeMakeup.

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